Fund Profile

Maveron

Maveron invests in early-stage, consumer-focused businesses led by non-normal entrepreneurs. Their thesis centers on identifying where consumer behavior is changing, often before it's obvious, and observing how people live, work, learn, play, eat, and stay well. They seek companies that leverage technology and consumer centricity to disrupt traditional industries and create iconic brands that integrate into people's lives and make the world a better place.

Early Stage B2C Consumer Tech Actively investing

Quick facts

Portfolio companies

11

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Investment thesis

Focus and thesis

Maveron invests in early-stage, consumer-focused businesses led by non-normal entrepreneurs. Their thesis centers on identifying where consumer behavior is changing, often before it's obvious, and observing how people live, work, learn, play, eat, and stay well. They seek companies that leverage technology and consumer centricity to disrupt traditional industries and create iconic brands that integrate into people's lives and make the world a better place.

Profile links

Open the source pages

Website Team page Portfolio page Email

Partners and team

People behind the fund

  • Dan Levitan
  • Jason Soffer
  • Natalie Dillon
  • Jerry Lu
  • Nathan Apsel

View the team page ↗

Portfolio companies

Selected portfolio

  • Rec Room
  • Two Chairs
  • Thirty Madison
  • Pacaso
  • Lovevery
  • Allbirds
  • eBay
  • Trupanion
  • Zulily
  • Keeps
  • Jampack AI

View the portfolio page ↗

Fund activity

Recent activity and fund history

Recent investments

  • Rec Room
  • Two Chairs
  • Thirty Madison
  • Pacaso
  • Lovevery
  • Allbirds
  • eBay
  • Trupanion
  • Zulily

Fund size history

  • Maveron's first institutional fund (2004)

Investor FAQ

Frequently asked questions

What is Maveron's investment focus?

Maveron focuses on early, true partnerships with non-normal entrepreneurs building consumer brands, specializing in identifying where consumer behavior is changing.

When was Maveron founded?

Maveron was founded in 1998 by Dan Levitan and Howard Schultz.

What types of companies does Maveron invest in?

Maveron invests in consumer businesses that integrate into peopleu2019s lives and make the world a better place, often disrupting industries like real estate, health care, finance, education, food, and energy with technology and consumer centricity.

Is Maveron a B Corp?

Yes, Maveron announced its B Corp certification in June 2021.

What is Maveron's approach to investing?

Maveron partners with founders who obsess over improving the lives of consumers every single day and aims to shape the future for good, with a significant portion of its LP base comprised of childrenu2019s hospitals, foundations, universities, and philanthropic families.